Free shipping over $45No ghost pepper. Not now, not everSmall batch, Gulf Coast inspired

Launch

Meet the starting lineup: eight bottles, one shelf

We did not set out to launch eight things. We set out to make one rub good enough to put our names on, and then kept finding reasons to make another. Twenty-two numbered jars later, these are the five that earned a label, a bottle and a spot on the shelf. In September a sixth joined them: Turnpike Smoke, named for the grass fires you can see on the Turner Turnpike from ten miles out. Two more followed the same week: Beautiful Sunset and Cold Water.

Every one of them is small batch, low on salt so you can season heavy, and made in one kitchen from a written formulation with a taste panel behind it. Here is the lineup, in the order we would hand them to you.

Gulf Coast Blackening, 8 oz

1 · Some Heat

Gulf Coast Blackening

The one that started it. Deep and smoky rather than sharp, herby underneath, with a pepper build that keeps going after the bite. It was built for a screaming hot cast iron skillet and a redfish fillet, and it has never really left that job.

Good on Redfish, snapper, catfish, shrimp and any firm white fish. Skillet, grill grate or plank.

  • Redfish
  • Snapper
  • Catfish
  • Shrimp
See it in the lineup
RiverKingz All Purpose Rub, 8 oz

2 · All purpose

RiverKingz All Purpose Rub

Named for the band, because it is the one that rides in the green room cooler. Savoury and garlic led with a deep, almost meaty base, ten percent salt, and barely any heat. It is the bottle we reach for without thinking, and the one we tell people to buy first.

Good on Chicken, steak, burgers, pork chops, vegetables, eggs and popcorn. Anything, honestly.

  • Chicken
  • Steak
  • Burger
  • Pork
  • Veggies
  • Eggs
See it in the lineup
Port A Shrimp Shack, 8 oz

3 · Some Heat

Port A Shrimp Shack

Came out of an actual shrimp boil on an actual dock at Port Aransas. Coastal and aromatic - bright citrus lift, celery salt, a warm finish that rides underneath. It is a boil seasoning first, but it works dry on anything that came out of the water.

Good on Shrimp, crawfish and crab boils, fish tacos, fries and corn on the cob.

  • Shrimp
  • Tacos
  • Veggies
See it in the lineup
Turnpike Smoke, 8 oz

4 · Medium

Turnpike Smoke

Smoke three ways and not a grain of sugar. Smoked paprika for the body, chipotle for a fruitier smoke and a Medium warmth, and a little mesquite on top. With no sugar in it nothing burns, so it goes on the night before and sits through the whole cook.

Good on Pulled pork, beef ribs, brisket and chicken quarters. Stir it into baked beans before they go in the oven.

  • Pulled Pork
  • Ribs
  • Brisket
  • Chicken
See it in the lineup
Beautiful Sunset, 8 oz

5 · Mild

Beautiful Sunset

Chris and Landon wanted a beach sunset, vivid and a little psychedelic. Sweet paprika and dried orange peel carry the color, ancho chile keeps the heat at Mild and fruity rather than sharp, and cumin, allspice and ginger give it the warm, low golden hour glow the name promises.

Good on Chicken, pork chops and tenderloin, shrimp and other shellfish, white fish, and roasted vegetables.

  • Chicken
  • Pork
  • Shrimp
  • Veggies
See it in the lineup
Cold Water, 8 oz

6 · Medium

Cold Water

Named for the RiverKingz song: Latin at its core, modern rock in its attitude. Smoked paprika and ancho chile go in first, chipotle and cayenne build a steady Medium heat behind them, and dried lime zest cuts through it bright and cold, the flavor the name is named for.

Good on Chicken, pork and beef of any cut, shrimp and firm white fish, and roasted corn and vegetables.

  • Chicken
  • Steak
  • Pork
  • Shrimp
See it in the lineup
Big Muddy Mango Smoke, 8 oz

7 · Medium

Big Muddy Mango Smoke

The first sauce. Sweet smoked mango up front, a soft chipotle warmth behind it that settles in and stays put. It was made for the last five minutes on the grill, brushed on when the sugar can caramelize without burning.

Good on Pork shoulder, ribs, chicken thighs, salmon and grilled pineapple or peaches.

  • Pork
  • Ribs
  • Chicken
  • Salmon
  • Fruit
See it in the lineup
Mobile Bay Mustard BBQ, 8 oz

8 · Medium

Mobile Bay Mustard BBQ

A Gulf Coast take on Carolina gold. Bright and tangy, mustard forward with a rounded sweetness behind it and just enough heat to notice at the end. Landon wanted to name it after his truck. It earned the Mobile Bay name instead, on a dock, over thighs.

Good on Pulled pork, chicken thighs, ribs, smoked sausage and anything that needs cutting through.

  • Pulled Pork
  • Chicken
  • Ribs
  • Pork
See it in the lineup

If you cannot decide, the four-pack is the answer. Pick any four, mixed however you like, and fifteen percent comes off the lot. Everything ships together, free over $45.

Some Heat0 in cart
Gulf Coast Blackening, 8 oz

Gulf Coast Blackening

Deep and smoky rather than sharp, herby underneath, with a pepper build that keeps going after the bite.

Good on redfish, snapper, catfish and any firm white fish

Mild0 in cart
RiverKingz All Purpose Rub, 8 oz

RiverKingz All Purpose Rub

Savoury and garlic led with a deep, almost meaty base. Barely any heat, goes on everything.

Good on everything, which is the brief

Some Heat0 in cart
Port A Shrimp Shack, 8 oz

Port A Shrimp Shack

Coastal and aromatic with a bright citrus lift and a warm finish. Boil seasoning that works dry too.

Good on fried and grilled shrimp, first and last

Medium0 in cart
Turnpike Smoke, 8 oz

Turnpike Smoke

Smoke three ways and no sugar at all - smoked paprika, chipotle and mesquite, built to sit on a brisket all night without burning.

Good on pulled pork, beef ribs, brisket and chicken quarters

Mild0 in cart
Beautiful Sunset, 8 oz

Beautiful Sunset

Bright and a little sweet where the others go smoky, built around dried orange peel and ancho chile for a warm, golden hour flavor.

Good on chicken, pork chops, shrimp, white fish and roasted vegetables

Medium0 in cart
Cold Water, 8 oz

Cold Water

Latin at its core and a little hotter, built around smoked paprika, ancho and chipotle, with dried lime zest for a bright, cold finish.

Good on chicken, pork, beef, shrimp and firm white fish

Medium0 in cart
Big Muddy Mango Smoke, 8 oz

Big Muddy Mango Smoke

Sweet and fruity up front, then a soft smokiness that settles in and stays put.

Good on pulled pork and pork shoulder

Medium0 in cart
Mobile Bay Mustard BBQ, 8 oz

Mobile Bay Mustard BBQ

Bright and tangy with a rounded sweetness behind it, and just enough heat to notice at the end.

Good on pulled pork, without question

Keep reading

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The night the bottles got names

Every formulation on the shelf started out as a number on a mason jar. Here's how five jars became five names, and why two of them almost didn't make it.

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Why we keep the salt under ten percent
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Why we keep the salt under ten percent

Most rubs on a grocery shelf run salt-heavy because salt is cheap and it's the easiest way to make a blend taste like something. We went the other way on purpose.

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Twenty-five years of RiverKingz, one kitchen
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Twenty-five years of RiverKingz, one kitchen

Before there was a bottle, there was a band, a green room cooler, and two guys who couldn't agree on the setlist but never argued about the rub.

June 2026 5 min read

From the lineup

Read it. Now go cook it.

Every post ends the same way, with a fire and a bottle. Eight small batch rubs and sauces, low on salt so you can season heavy.

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Eight bottles, one shelfFree shipping over $45Shop the lineup

Listed by weight, most first.